By Kuldip K. Ambastha and Anil K. Ambastha
On Tuesday, January 14, 2020, Pinterest, Inc. (PINS) stock rose by 9.6% for the day because, as per market research firm eMarketer, Pinterest had 82.4 million American users in 2019. With this data point, Pinterest is now the third-largest American social media platform behind Facebook (FB) and Instagram (also a product of Facebook). Pinterest overtook Snapchat, a product of Snap Inc. (SNAP), in becoming the third-largest American social media platform. By 2022, eMarketer expects that Pinterest will have 90.1 million American users. Pinterest has users among a wide range of age groups because of the broad appeal of its online scrapbooking capabilities. Though Pinterest has yet to turn a quarterly profit, its ad sales growth has been impressive because advertisers want to market to the large and diverse user base of Pinterest. Pinterest will be announcing its 4Q2019 and fiscal year 2019 results after the close of the American stock market on Thursday, February 6, 2020.
Keywords – Pinterest, Inc., Pinterest, PINS, users, user base, age group, diverse, scrapbook, eMarketer, social media, platform, American, profit, growth, 4Q2019, fiscal year, advertising, results, markets, market research, Facebook, FB, Instagram, Snapchat, SNAP.
Disclosure – The principals and clients of Ambastha Financial LLC do not have any positions in PINS, SNAP, and FB.
Disclaimer – No recommendations are being made via this post. Past performance is not an indicator of future performance. As an investor, you should do your own research and seek professional advice from a Registered Investment Adviser (RIA). You can lose money by investing in stocks and other instruments. Ambastha Financial LLC does not assume any responsibility (legal or otherwise) for any losses that may occur as a result of actions taken based on this post. All content copyrighted © 2020 – Ambastha Financial LLC.